100 entrepreneurs walk into a dark forest…

Taking risk is an important part of being an entrepreneur. We all know and respect that. But there’s a difference between acceptable and calculated risk and just blindly putting everything on red. What works in one situation, for a particular team, in a particular industry, might not work for you. This seems to be lost on a lot of people, who take successful entrepreneurs and try to emulate them. I heard Daniel Ropers, the CEO of Bol.com explain this very well. He told an audience that it’s like sending 100 entrepreneurs into a pitch black forest with the objective of...

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