The iWatch won’t be what you expect it to be…

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They say that the only thing we learn from history is that we never learn anything from history. With the highly anticipated and expected launch of the ‘iWatch’ (or whatever it ends up being called) next week, everybody has an idea of what to expect, and competitors are already rushing products to market. Maybe I’m getting old, but it feels like a deja-vu. It reminds me of the lead-up to the iPhone announcement in 2007. A lot of people were predicting an Apple phone. It seemed like a logical next step for the iPod line-up. Looking back though, the predictions...


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