Meerkat for iOS gets address book integration, Facebook stream promotion and ‘Mobbing’

Former flavor of the week, live-streaming app Meerkat, continues to push for growth with some new iOS features that have just gone live. The most interesting new addition is ‘mobbing,’ which sees users with a popular live stream automatically pushed onto the app’s main activity feed. Users will apparently be notified that their feed has been ‘mobbed’ by a meerkat flying around their screen in a rocket ship. Cute. Meanwhile, you can now find users to connect with from your phone’s address book. This is the latest in a series of moves to improve user discovery, that was introduced when Twitter cut back…

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