Google Search on mobile now prompts you to install iOS apps and surfaces content within them

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A little over a month ago, Google began suggesting users install Android apps right from its search results. Today, iOS users are getting a similar treatment. The App Indexing feature allows the search engine to pull content from Android apps directly into its results, and open up the link right in the relevant Android app. Should the user not have the app installed, they would be prompted to download it from the Play Store. Today’s update will allow iOS app makers to feature their software in mobile searches on Chrome for iOS or the Google App as well. Developing….

from The Next Web

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