Shazam can now scan physical objects for augmented reality and exclusive video content

visual shazam
As Shazam teased earlier this year at CES, the company is planning to expand beyond its music recognition technology and into the visual space. Today, the company officially launched “Visual Shazam,” an interactive experience that users can obtain by scanning various products, QR codes or print ads. Shazam is launching this feature with a few partners from various industries, including Levi’s, Guerlain, Hearst, Condé Nast, Time, Harper Collins and Disney in promotion of its new movie, “Tomorrowland.” To find a Shazam-able ad, look for the Shazam logo with the camera icon. You can use the Shazam app to scan the visual, then…

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