User testing, explained (part two)

Jerry Cao is a UX content strategist at the wireframing and prototyping app UXPin. For advice on how to conduct 30+ different types of usability tests, check out The Guide to Usability Testing. Tests in which people use the product naturally (without a script) are the closest you will get to seeing how your product might perform “in the wild.” Natural and near-natural tests minimize the amount of interference from the observer, who is more interested in what the user does of their own will. These tests are great for broad data, especially ethnographic, but sacrifice control in exchange for…

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