Livefyre adds a real-time review system to its social content service

Livefyre today announced LiveReviews, a new tool for enabling user-generated ratings and reviews for publishers. This service is launching with four partners – Time Out, Allure, Universal Music Group Australia and CNET. LiveReviews syncs up with LiveFyre’s existing commenting, live-blog and chat services, so publishers that use the firm’s commenting system and other tools can manage their data in one place. LiveFyre CEO Jordan Kretchmer said the company originally expected LiveReviews to work for about 25-30 percent of its customers, but the product now looks like it could have broader reach, as some of its initial partners are using it...



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