Mightybell has officially launched its platform for creating micro social networks, allowing anyone to sign up and begin connecting with like-minded people. During its beta phase, Mightybell signed on several notable clients, including American Express, Lean In and The Gates Foundation. The product is similar to Google+ and Facebook by allowing small groups to self-organize around a common topic or interest. However, the startup differentiates itself from mainstream social networking companies by suggesting that its service is smarter and more about engaging with the people “you should know,” rather than those you’re already acquainted with. CEO Gina Bianchini said in...
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