Microsoft’s first Nokia ad uses a splash of color to show it’s ‘Not Like Everybody Else’


Nokia’s devices and services unit is now owned by Microsoft and to celebrate the company has released a new advert on YouTube. Sporting the tagline ‘Not Like Everybody Else’, it uses a track by English rock band The Kinks to highlight Nokia’s expertise in industrial design. In a street drained of color, one brightly dressed pedestrian grabs his yellow Lumia 1020, adorns a matching pair of headphones and strolls down the road – causing passersby to be paralyzed by sheer shock and awe. It’s a slick advert that embraces the position of the Windows Phone platform. Microsoft’s mobile OS is...

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