How to design websites that mirror how our eyes work


Jerry Cao is a UX content strategist at UXPin — the wireframing and prototyping app. To learn more about content-first design, download the free e-book Web UI Design for the Human Eye: Content Patterns & Typography. Don’t be fooled: chances are, your users scan your content for the best parts. Don’t take it personally, it’s nothing against your content (and doesn’t undermine its value), it’s just standard user behavior. Source: F-Shaped Pattern for Reading Web Content The F-pattern is the go-to layout for text-heavy websites like news sites, blogs, or in-depth landing pages. Once we explain how and why it…

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