UberX rides are free in Seoul for a week, but to what end?

Uber Seoul 2

Uber has turned off fares this week for its UberX rides in the South Korean capital of Seoul, where the local government has been looking to ban the ride-sharing service since last July. The offer allows passengers to take 30 rides costing up to $27 (KRW 30,000) for free by March 3. The move is an effort to keep drivers out of trouble, as there’s now a city-wide anti-ride-sharing ordinance that rewards people for reporting Uber drivers to local authorities. Keeping its service free helps Uber stay off the radar — but it seems like a temporary solution to a…



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