Trustev hopes to rid the Internet of trolls forever

A new product by Trustev has big ambitions: get rid of trolls on Internet comments. The company has developed a product for publishers to help blacklist trolls, even if they’ve changed their IP address, browser, email address or are trying to hide themselves using a VPN. Trustev says it uses a “digital fingerprint” made up of hundreds of data points like the user’s MAC address, cellphone tower, device ID and more to detect abusive behavior, then threaten users with a permanent ban. The company knows what it’s doing as it also offers a successful e-commerce product to protect against fraud.…



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