Google stops showing authorship in search results, will still include Google+ posts from friends and pages

Google today stopped showing authorship in search results, meaning articles will no longer include a link to the Google+ profile of their author. The company explains that it found the information isn’t as useful to our users as it hoped, and in some cases even distracts from the overall search results. In June, Google removed authors’ Google+ profile pictures from search results. At the time, Google’s Webmaster Trends analyst John Mueller said tests showed the change improved click-through rates, a direct contradiction to Google’s original thinking. Mueller is now saying that authorship is neither beneficial nor harmful: If you’re curious...

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