Twitter acquires Gnip to better monetize its firehose of data

Twitter is acquiring Gnip, a social data provider that offers real-time insights for a bevy of social networks including Facebook, Tumblr, Google+ and, not surprisingly, its new owner. “We want to make our data even more accessible, and the best way to do that is to work directly with our customers to get a better understanding of their needs,” Twitter said in a blog post. “To that end, we have agreed to acquire Gnip, a leading provider of social data and a long-standing Twitter data partner.” Twitter said it will be using Gnip’s expertise to offer businesses “more sophisticated data...



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