Pinterest debuts buyable pins for mobile shopping

Pinterest has unveiled a new ‘Buy It’ button which allows users to order products they see on the service without having to click through to another site. The new buyable pins will roll out on iOS later this month. Partners include Macy’s, Neiman Marcus, Nordstroms as well as many local brands. After tapping the blue Buy It button, you can pay by credit card or Apple Pay.   With 80 percent of users on mobile, Pinterest is making an effort to assure that buyers have an easy experience for buying goods from the service. Pinterest is also working with Shopified and Demandware on secure…

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