10 tactics to grow followers and engagement on Instagram

It’s an exciting time to get to know Instagram. The popular photo-sharing app is fun, simple and growing—Instagram has more than 300 million users and sky-high user engagement levels. And for marketers, it’s an especially interesting time. The company just announced that it will open its feed to all advertisers and begin testing a “Shop now” button that allows users to click on a link to buy a product advertised. With such brand-friendly features on the way, it seems like marketers might be more keen than ever to get acquainted with Instagram for their business. I know we are at Buffer! Lately we’ve been sharing, liking and commenting more on Buffer’s Instagram account,…

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