The psychology of how we learn

The worlds of sales and marketing are undergoing a significant paradigm shift. The days of ‘pitching, closing, and presenting have come to an end.’ As buyers become more empowered—and knowledge oriented—in their decision-making processes, businesses are taking on new roles as educators. From sales to engineering, marketing, product development—and every function in between—the most successful organizations are invested in helping their customer bases learn. Success boils down to the field of psychology. Here are 5 principles that illuminate how human beings learn: 1 – When it comes to the ability to learn, process is everything For years, human intelligence was…

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