Josef Mandelbaum is the CEO of Perion Network. In their book “Built to Last – Successful Habits of Visionary Companies,” Jim Collins and Jerry Porras studied 18 exceptional companies, identifying what sets them apart from their competition. They compare the practices of these companies to the common practices that companies tend to follow. For a company to be truly great, they say, it can’t be in the business of “time telling,” but rather “clock building.” Having a great idea or being a charismatic visionary leader is “time telling;” building a company that can prosper far beyond the tenure of any...
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