Google revamps AdWords with a focus on interactive mobile ads

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More people than ever are browsing the Web on mobile, so advertisers are making the move to mobile too. Google has noticed, so it’s announcing a refresh of its AdWords content to reflect this. Unveiled during an AdWords event today ,these ads are more interactive, based on swiping navigation rather than clicks, and rely heavily on high-res images. It’s a move that makes obvious sense, given the increasing popularity of mobile for search. Google says that there are more searches on mobile devices than PCs in ten countries, the US and Japan among them. There are also some new ad…

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