Watch now: The DNA of innovation


How do you accelerate innovation? The answer lies within the ability to bring companies, startups, agencies, clients, and budgets together. Traditionally, advertising agencies wanted to work with big companies because they brought big names and big budgets. But lately, agencies have discovered the great innovation potential of startups and started to chase them. We’ve just added Craig Le Grice’s talk on this topic from the TNW Europe Conference 2013 to our TNW Video site and you can watch it right now for free Craig thinks that the future is not about buying and selling, because selling is becoming a forced…

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