The complete guide to Medium for marketers

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This post first appeared on Buffer. Imagine starting a blog with zero overhead. Imagine having a place online to write your thoughts, tips, and learnings and share with a built-in audience and an immediate potential for viral traffic. Imagine a really great writing app. This is Medium, a blogging platform from the creator of Blogger and Twitter. It’s slick and snappy and could very well be worth a deeper look for digital marketers and first-time bloggers. We’ve enjoyed experimenting with the best way to use Medium here at Buffer, and we’re eager to learn more about what the best practices might…

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