The genius of Mailchimp’s sweaty monkey finger

If there’s one bit of creative user interface design that I love, it’s the animation that appears when you’re about to send an email in Mailchimp. The chimp’s finger hovers over the button, dripping with a tasteful amount of stress-sweat. While it looks a little out of place compared to the rest of Mailchimp’s interface, it does a brilliant job of making you think. ‘Did you check your email? No, did you double… triple-check it? Are there any typos? Do all the links work? Have you said anything that will massively offend your subscribers?’ Sure, Mailchimp could have just written…



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