Same video, different song: How music guides perception

Derick Rhodes is a footage content producer at Shutterstock. This post was originally published on the Shutterstock blog and has been reprinted with permission One of the most critical parts of any film or video production is finding the music that helps tell the story most effectively. Whether it’s for a television commercial, feature film, corporate video, or simply a vacation highlight reel, the music we select has a profound impact on how a video feels to its audience. We thought it would be fun and useful to explore the ways in which different songs change our perception of the...



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