Another music streaming service joins the fray in Asia: Guvera seeks to stand out with hashtags

Guvera

Guvera is a music streaming service you probably haven’t heard of, but it’s been around for some time. It was launched in Australia in 2008, and subsequently in the US and Indonesia. Now, it has expanded into Hong Kong, Malaysia, Singapore and the Philippines as it seeks to compete against services like Spotify and Deezer. It is probably a challenge of mammoth proportions for Guvera to gain a standing in the region, but a partnership inked with Lenovo in March could help it raise its profile. The deal will see Guvera pre-installed on Lenovo’s mobile devices — and the smartphone...



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