The two words that make most early adopters’ blood boil

There are two words that strike fear into the heart of most* early adopters around the world: ‘US only.’ Yes, there’s nothing we hate more than to read about a cool new app or gadget only to discover that it’s only available in the USA. Seriously, it’s infuriating. *Since most people in the world aren’t in the US, it’s fair to assume that most early adopters are outside the US too. Take today’s launch of Slingshot, Facebook’s new app. Roberto from our team covered the launch from the US and I (sitting at home in the UK) decided to download...



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