Airbnb eyes China growth with a deal that reaches out to Chinese tourists

There are already listings on Airbnb for properties in Chinese cities, but the site doesn’t have an official presence in China. This means that there haven’t been any marketing efforts, people on the ground to speak with regulators, or a stringent quality check of the places that are posted up on Airbnb. That marketing bit is going to change for sure. Airbnb quietly inked a partnership with Alibaba-backed outbound travel site Qyer late last week, and the cooperation initiatives outlined include online and offline activities, joint marketing efforts, and exhibitions to promote tourism destinations. Airbnb’s head of global operations, Varsha...



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