How to make your conference or event journalist friendly

As the San Francisco reporter for The Next Web, I attend a lot of events. Sometimes multiple events in a single day. From keynotes, to fireside chats, to demo days, to roundtables about apps and market penetration, they all want the press to be there covering the onstage antics. But, not all events are created equal. While some make coverage a relatively painless process, others seem determined to make writing about an event mind-numbingly difficult. The end result is instead of multiple well-reasoned articles, there’s usually one, maybe two articles hastily posted to sites while journalists mumble obscenities under their…



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